It will open its first interantional outpost in Riyadh in Q1 2021
Lincoln Hospitality Inc. has announced that it will expand Dubai’s homegrown La Serre Bistro & Boulangerie to London, New York and Riyadh.
La Serre Riyadh, expected to open in Q1 2021, will be its first international destination and will be located in the city’s King Abdullah Financial District.
It will be followed by a La Serre venue in London’s Knightsbridge, followed by New York – though it hasn’t confirmed the specific location within the American city.
UAE’s homegrown French bistro will launch three international outposts next year
Dubai: Homegrown French concept La Serre Bistro & Boulangerie is expanding to London, New York and Riyadh. La Serre Riyadh is confirmed to open its doors at Saudi’s up-and-coming King Abdullah Financial District by first quarter next year.
London will follow later in the year, when La Serre will open at Knightsbridge, closely trailed by the New York launch.
Lincoln Hospitality Inc. has announced the expansion of La Serre Bistro & Boulangerie to London, New York and Riyadh.
Representing the first international outpost for the brand, La Serre Riyadh is confirmed to open its doors at Saudi’s up-and-coming King Abdullah Financial District (KAFD) by Q1 2021.
London will follow later in the year, when La Serre’s flag will unfurl in the city’s upscale district of Knightsbridge, closely trailed by New York’s launch – seeing all three venues open by year-end.
Dubai, UAE, August 13, 2020 – Lincoln Hospitality Inc. is proud to announce the expansion of La Serre Bistro & Boulangerie to London, New York and Riyadh.
Representing the first international outpost for the brand, La Serre Riyadh is confirmed to open its doors at Saudi’s up-and-coming King Abdullah Financial District (KAFD) by Q1 2021.
London will follow later in the year, when La Serre’s flag will unfurl in the city’s upscale district of Knightsbridge, closely trailed by New York’s launch – seeing all three venues open by year-end.
The UAE homegrown French inspired bistro, Le Serre, is launching into Riyadh, London and New York.
La Serre Riyadh will be located in Saudi Arabia’s up-and-coming King Abdullah Financial District and plans to open its doors by first quarter next year. The London location will open later in the year at Knightsbridge with the New York location being the final restaurant to launch. The global pandemic has slowed progress for the brand, however they remain persistent to expand into new markets.
Downtown’s French brasserie plans bold expansion plans for 2021
While the script normally calls for restaurants with an international reputation to open up an outpost in the UAE, the Dubai-born La Serre restaurant plans to flip the script annoucing bold expansion plans that include opening in Riyadh, London and New York.
In a statement from its operators, Lincoln Hospitality, the classy French brasserie has confirmed that it will be open its doors in the Saudi capital’s up-and-coming King Abdullah Financial District (KAFD) in early 2021.
After seven years of incredible success, one of our favourite Dubai restaurants is going global.
Downtown Dubai-born La Serre – which opened in 2013 – isn’t just opening in one new city, but three – Riyadh, London and New York City.
The exciting plans were unveiled by the French brasserie’s operator, Lincoln Hospitality, who confirmed the first new La Serre establishment to open will be in the Saudi Arabian capital early next year in the King Abdullah Financial District.
Later in 2021, La Serre will be heading to Europe with a third restaurant opening in London’s exclusive area of Knightsbridge. Shortly after, La Serre will hop over the Atlantic Ocean to New York City, meaning all three restaurants will have opened by the end of next year.
Dubai: Homegrown French concept La Serre Bistro & Boulangerie is expanding internationally to London, New York and Riyadh.
La Serre Riyadh is confirmed to open its doors at Saudi’s up-and-coming King Abdullah Financial District by Q1 2021.
London will follow later in the year, when La Serre will open its doors in the city’s upscale district of Knightsbridge, closely trailed by New York’s launch – seeing all three venues open by year-end.
Ralph Homer, of Lincoln Hospitality Inc, the owning company of the French bistro, said “There’s no denying that the pandemic has thrown a spanner in the works, but as a company we are pushing forward with persistence and resistance to break into new markets.
La Serre Riyadh is confirmed to open its doors at Saudi’s up-and-coming King Abdullah Financial District by Q1 2021.
London will follow later in the year, when La Serre will open its doors in the city’s upscale district of Knightsbridge, closely trailed by New York’s launch – seeing all three venues open by year-end. Ralph Homer, of Lincoln Hospitality Inc, the owning company of the French bistro, said “There’s no denying that the pandemic has thrown a spanner in the works, but as a company we are pushing forward with persistence and resistance to break into new markets.
Dubai Design District,
Building 6, Office 207B
info@lincolnholding.com
+971 4 560 8200
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